How an Identity Theft Protection Business Turned Into a Passion

How is this for full disclosure?

I am a writer and businessman, not a law enforcement professional.  

I know, you’re shocked.  You probably thought that only the head of the FBI’s Identity Theft division would have enough knowledge to write such informative articles on the subject.

Law enforcement personnel who specialize in identity theft are busy.  They are too busy to write articles. Tracking down ID theft and fighting beating back the tide of a crime that will claim ten million new victims this year alone consumes a lot of time.  Law enforcement folks do not have time to write articles about it.  

Plus, they are not writers.  I am.  They do their part, and I do mine.  

They chase down the dirtballs who rip lives apart at the seams.  I inform people about the threat so that they can be smart about it and protect themselves.  I’m not sure whose job is tougher, the cops’ or mine.  

Few people heed the wisdom that “an ounce of prevention is worth a pound of cure.”  There are people out there who have read my articles and not taken simple measures to protect themselves.  Many of those people will find out the hard way about the reality of identity theft.  Not my fault that they were complacent about it.  They had the information.  I did my little part to help them protect themselves.

Anyway, someone recently asked me, “How do you know so much about identity theft?”  Here is a bluntly honest answer:

It started as a business.  I found a great product that people need, and I decided to promote it.  The truth is that I did not know identity theft from a hole in my head just a couple of months before I wrote my first article on the topic.

To do this business properly and provide value, I had to get the word out about the facts.  I researched like mad, reading everything I could get my hands on.  I also talked to a lot of people, including law enforcement agents.  

A funny thing happened.  As I learned more, I became passionate. It is no longer about the product that I promote but about the fact that I am doing some good in promoting it.  This is a crime wave that wrecks too many lives.  I feel good about doing my little part.

The good guys (that’s you and me) need to do everything we can to stop identity theft.  Every little bit helps.  I’m doing my part.  Are you?